Cookie Policy
Last Updated: June 21, 2026
1. Introduction
Welcome to Chuys. We are committed to being transparent about the technologies we use on our website. This Cookie Policy is designed to help you understand what cookies are, how we use them, what types of cookies we deploy, and how you can manage your cookie preferences. This policy should be read alongside our Privacy Policy, which provides additional information about how we collect, use, and protect your personal information.
As a food business operating in the United States, we comply with applicable U.S. federal and state laws, including the Federal Trade Commission Act (FTC Act), the California Consumer Privacy Act (CCPA), and the California Privacy Rights Act (CPRA) where applicable. We are dedicated to maintaining the trust of our customers and visitors by being open and honest about our data practices.
2. What Are Cookies?
Cookies are small text files that are placed on your computer, smartphone, tablet, or other internet-enabled device when you visit a website. They are widely used by website owners to make their websites work more efficiently, to provide a better browsing experience, and to provide reporting information.
Cookies set by the website owner (in this case, Chuys) are called "first-party cookies." Cookies set by parties other than the website owner are called "third-party cookies." Third-party cookies enable third-party features or functionality to be provided on or through the website, such as advertising, interactive content, and analytics. The parties that set these third-party cookies can recognize your computer both when it visits the website in question and also when it visits certain other websites.
2.1 How Do Cookies Work?
When you visit our website for the first time, our server sends a cookie to your browser. Your browser stores this cookie and sends it back to our server on your next visit. This allows our website to recognize your browser and remember certain information about your preferences or past actions.
Cookies can be categorized based on their lifespan:
- Session Cookies: These are temporary cookies that expire when you close your browser. They help our website remember your actions during a single browsing session.
- Persistent Cookies: These cookies remain on your device for a set period of time or until you manually delete them. They help our website remember your preferences and settings for future visits.
In addition to cookies, we may also use similar tracking technologies such as:
- Web Beacons (Pixel Tags): Small graphic images embedded in web pages or emails that track user activity and gather statistics about website usage.
- Local Storage: Technology that allows websites to store data locally within your browser, functioning similarly to cookies but with greater storage capacity.
- Fingerprinting: A technique used to identify users based on their browser and device characteristics.
3. Types of Cookies We Use
We use four main categories of cookies on our website. Below is a detailed explanation of each category:
3.1 Strictly Necessary / Essential Cookies
These cookies are essential for the operation of our website and cannot be switched off in our systems. They are usually set in response to actions you take, such as setting your privacy preferences, logging in, or filling out forms. Without these cookies, services you have asked for, such as viewing menus, placing orders, or accessing your account, cannot be properly provided.
These cookies do not store any personally identifiable information. Because they are strictly necessary for the website to function, they do not require your consent under most applicable laws. However, we believe in transparency and want you to know about them.
3.2 Analytics and Performance Cookies
These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our website. They help us understand which pages are the most and least popular and how visitors move around our website. All information these cookies collect is aggregated and therefore anonymous. If you do not allow these cookies, we will not know when you have visited our site and will not be able to monitor its performance.
We primarily use Google Analytics to collect this information. Google Analytics is a web analytics service provided by Google LLC, a company incorporated under the laws of Delaware, USA, headquartered at 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.
3.3 Functional Cookies
These cookies enable the website to provide enhanced functionality and personalization. They may be set by us or by third-party providers whose services we have added to our pages. If you do not allow these cookies, some or all of these services may not function properly. Functional cookies help us remember your preferences, such as your language setting, your location, or your favorite menu items, so that we can deliver a more personalized experience.
3.4 Advertising and Targeting Cookies
These cookies may be set through our website by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant advertisements on other websites. They do not store directly personal information but are based on uniquely identifying your browser and internet device. If you do not allow these cookies, you will experience less targeted advertising. We use Google Ads and may use Facebook Pixel and other third-party advertising platforms.
4. Specific Cookies We Use
The following table provides detailed information about the specific cookies used on our website, including their purpose, type, and duration:
| Cookie Name | Provider | Purpose | Type | Duration |
|---|---|---|---|---|
_ga |
Google Analytics | Registers a unique ID that is used to generate statistical data on how the visitor uses the website. Used to distinguish users and sessions. | Analytics | 2 years |
_gid |
Google Analytics | Registers a unique ID that is used to generate statistical data on how the visitor uses the website. Used to distinguish users. | Analytics | 24 hours |
_gat |
Google Analytics | Used by Google Analytics to throttle request rate. Limits data collection on high-traffic websites. | Analytics | 1 minute |
_gcl_au |
Google Ads | Used by Google AdSense to experiment with advertisement efficiency across websites using their services. Tracks conversions from Google Ads. | Advertising | 3 months |
_fbp |
Facebook (Meta) | Used by Facebook to deliver a series of advertisement products, such as real-time bidding from third-party advertisers. | Advertising | 3 months |
cookieconsent_status |
Chuys (First-Party) | Stores the user's cookie consent status for the current domain. | Essential | 1 year |
session_id |
Chuys (First-Party) | Maintains the user's session state across page requests, enabling website functionality such as cart management and login status. | Essential | Session |
PHPSESSID |
Chuys (First-Party) | Preserves user session state across page requests. Required for the proper functioning of the website. | Essential | Session |
user_preferences |
Chuys (First-Party) | Stores user preferences such as dietary requirements, language settings, and location preferences to enhance user experience. | Functional | 6 months |
recently_viewed |
Chuys (First-Party) | Remembers items or menu pages recently viewed by the user to improve navigation and personalization. | Functional | 30 days |
_gac_UA-XXXXXXX |
Google Ads / Analytics | Contains campaign related information. If you have linked your Google Analytics and Google Ads accounts, Google Ads website conversion tags will read this cookie. | Advertising | 90 days |
Note: This table may be updated periodically as we introduce new features or third-party services. Please check this page regularly for the most current information.
5. Third-Party Cookies and Services
In addition to our own cookies, we work with various trusted third-party service providers who may also set cookies on your device when you visit our website. These third parties include:
5.1 Google LLC
We use several Google services, including Google Analytics and Google Ads. Google may use cookies to track your activity across websites and display personalized advertisements. Google Analytics helps us understand how visitors interact with our website. For more information about how Google uses data when you use our website, please visit: https://policies.google.com/technologies/partner-sites.
5.2 Meta Platforms, Inc. (Facebook)
We may use the Facebook Pixel to measure the effectiveness of our advertising campaigns and to show you relevant advertisements on Facebook and other Meta platforms. For more information about Facebook's data practices, please visit: https://www.facebook.com/privacy/explanation.
6. How to Manage and Control Cookies
You have the right to decide whether to accept or reject cookies (with the exception of strictly necessary cookies). You can exercise your cookie preferences in several ways:
6.1 Cookie Consent Tool
When you first visit our website, you will be presented with a cookie consent banner that allows you to accept or reject different categories of cookies. You can update your preferences at any time by clicking on the "Cookie Settings" link available on our website.
6.2 Browser Settings
Most web browsers allow you to control cookies through their settings. You can set your browser to refuse cookies, delete existing cookies, or notify you when cookies are being set. Please note that if you choose to block or delete cookies, some features of our website may not function properly.
Below are links to instructions for managing cookies in the most popular browsers:
- Google Chrome: https://support.google.com/chrome/answer/95647
- Mozilla Firefox: https://support.mozilla.org/en-US/kb/enhanced-tracking-protection-firefox-desktop
- Safari (Apple): https://support.apple.com/guide/safari/manage-cookies-sfri11471/mac
- Microsoft Edge: https://support.microsoft.com/en-us/microsoft-edge/
- Opera: https://help.opera.com/en/latest/web-preferences/#cookies
For information about cookies on mobile devices, please refer to your device's operating system documentation:
- iOS (iPhone/iPad): Settings > Safari > Privacy & Security
- Android: Chrome app > Settings > Privacy and security > Clear browsing data
6.3 Opt-Out Tools Provided by Third Parties
You can also opt out of specific third-party cookies using the following tools:
- Google Analytics Opt-Out: Install the Google Analytics Opt-out Browser Add-on at https://tools.google.com/dlpage/gaoptout
- Google Ads Personalization: Manage your Google ad settings at https://adssettings.google.com
- Facebook/Meta Ads: Manage your Facebook ad preferences at https://www.facebook.com/settings/?tab=ads
- Network Advertising Initiative (NAI) Opt-Out: https://optout.networkadvertising.org/
- Digital Advertising Alliance (DAA) Opt-Out: https://optout.aboutads.info/
- Your Online Choices (for additional opt-out options): https://www.youronlinechoices.com/
7. Impact of Disabling Cookies
While you have the right to restrict or disable cookies, please be aware that doing so may affect your experience on our website. Below is a summary of the potential impacts:
| Cookie Category | Impact of Disabling |
|---|---|
| Essential Cookies | The website may not function properly. You may be unable to add items to your cart, log in to your account, or complete an order. Core functionality will be severely impaired. |
| Analytics Cookies | We will be unable to monitor and improve website performance. Your visit will not be counted in our statistics. This does not affect your user experience directly. |
| Functional Cookies | Your preferences will not be saved between visits. You may need to re-enter your dietary preferences, language settings, or location each time you visit the website. |
| Advertising Cookies | You will still see advertisements, but they will be less relevant to your interests. Your browsing experience will not be personalized based on your previous activity. |
8. Your Privacy Rights Under U.S. Law
Depending on your state of residence, you may have specific rights regarding your personal information and cookie data. Under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA), California residents have the right to:
- Know what personal information is collected about them, including through cookies.
- Know whether their personal information is sold or disclosed and to whom.
- Opt out of the sale or sharing of their personal information.
- Request deletion of their personal information.
- Not be discriminated against for exercising their privacy rights.
The Federal Trade Commission Act (FTC Act) also governs how we collect and use data through cookies, requiring us to maintain fair and honest practices in our data collection activities.
If you are a California resident and wish to exercise any of these rights, or if you have questions about how we use cookies and tracking technologies, please contact us using the details provided in the Contact section below.
9. Do Not Track Signals
Some browsers have a "Do Not Track" (DNT) feature that signals to websites that you do not want to have your online activity tracked. Due to the lack of a consistent industry standard for interpreting DNT signals, our website does not currently respond to DNT browser signals. However, you can use the cookie management tools described in Section 6 of this policy to control tracking on our website.
10. Children's Privacy and Cookies
Our website is not directed to children under the age of 13, and we do not knowingly collect personal information from children through cookies or any other means. If you believe that a child under 13 has provided us with personal information, please contact us immediately so we can take appropriate action. We comply with the Children's Online Privacy Protection Act (COPPA) in our data collection practices.
11. Changes to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in our practices, new technologies, legal requirements, or other operational factors. When we make changes, we will update the "Last Updated" date at the top of this page. We encourage you to review this policy periodically to stay informed about how we use cookies.
If we make significant changes to this Cookie Policy, we may notify you through a prominent notice on our website or by other appropriate means. Your continued use of our website after any changes to this Cookie Policy constitutes your acceptance of those changes.
12. More Information About Cookies
If you would like to learn more about cookies and online tracking technologies in general, the following resources may be helpful:
- All About Cookies: https://allaboutcookies.org
- Network Advertising Initiative: https://www.networkadvertising.org
- Federal Trade Commission (FTC) - Online Privacy: https://www.ftc.gov
13. Contact Us
If you have any questions, concerns, or requests regarding this Cookie Policy or our use of cookies and similar tracking technologies, please do not hesitate to contact us. We are committed to addressing your concerns promptly and transparently.
This Cookie Policy was last reviewed and updated on June 21, 2026. It is effective as of the date stated above and applies to all users of the website chuys-fresh.click.